Introducing a Beko state of mind. A feeling you get knowing that your health, finances and emotional well-

being are well balanced and working for you.

You see at Beko, we promote that holistic confidence throughout our business and across our products.

From innovative technology ensuring your vegetables stay fresher and nutritious for longer, with our unique

HarvestFresh.

What’s more, our rough and rigorous stress tests maximise reliability, meaning we take the strain – so you can

be confident your home doesn’t have to.

That’s a Beko state of mind.

How Beko came to be

We’ve been a fixture in people’s lives and homes since 1955. Over six decades later and we’re still promoting the

innovation that meets you and your family’s needs, without neglecting the planet’s.

It’s an approach that’s taken us all over the place. We now operate in 135 countries with no sign of stopping. Not to

put too fine a point on it, we’re the fastest-growing brand in the European large white goods market. What’s more, we’re one of the top three large home appliance brands in Europe*.

*Source Euromonitor International Limited; Large Appliances as per “Major Appliances” in Consumer Appliances 2024ed, retail volume, 2023 data.